Rival Technologies and Reach3 Insights recently announced the two companies have developed a mobile messaging platform to get feedback from gamers. The tool will help developers assess games, monitor trends, develop content, and test messaging.
“Today, gamers are on mobile and social media platforms,” said Andrew Reid, the chief executive of Rival Technologies. “Our tech makes it easy for brands to capture feedback from thousands of gamers through these popular channels.”
Rival Technologies and Reach3 are both parts of the Reid Campbell Group. They provide technology and consultation services to businesses all across the globe.