News

Ashleigh Moolman-Pasio Launches Membership Funded Esports Team

Esports world champion and Olympian cycler Ashleigh Moolman-Pasio launched “The Rocacorba Collective,” a membership-funded program that offers users the chance to train and ride with the world’s best. The launch is accompanied by the chance to race on the Rocacorba Collective Professional Team alongside Moolman-Pasio. Moolman-Pasio, who won the inaugural esports world championships in 2020, says that women’s cycling has the potential to pioneer new ground within the wider sport, via the online medium. 

“Women’s cycling has gained huge momentum through the covid pandemic with Zwift prioritizing equality and I believe this momentum has the potential to revolutionize cycling in general,” Moolman-Pasio said. “Women believe in the power of community and with less history and red tape – it allows us to pioneer new ground in the cycling world. My vision with the Rocacorba Collective is to connect the dots in the cycling world and in doing so transform the model to offset the sponsorship requirement of pro teams, grow female participation and build community all at the same time.”

Long-term, the aim will be to grow the membership in order to “fully professionalize” the premier league riders and staff, create a community platform, and also add a rider development program in its founder’s home country of South Africa. Physical community clubhouses, a professional road, and a gravel team are also in the pipeline. 

Anyone can sign up to join the Rocacorba Collective by visiting their webpage, membership costs between $18.75 and $31.47. Additionally, the Rocacorba Collective Professional Team will be running a competition, to allow female riders the chance to compete with the team during the 2022 season on Zwift.

(All information was provided by Cycling Weekly)

0 comments on “Ashleigh Moolman-Pasio Launches Membership Funded Esports Team

Leave a Reply

Discover more from Business of Esports

Subscribe now to keep reading and get access to the full archive.

Continue reading