UK Pro Soccer Players And “FIFA” Players Team Up For “FIFA 22” Challenge

Adidas and EA partnered together to host the FIFA 22 Challenge on October 21st, a one-day competitive tournament that pairs top professional soccer players and FIFA players together in 2v2 matches. A precursor to the upcoming FIFA Global Series (FGS) for 2022, the FIFA 22 Challenge marked the first EA-sanctioned FIFA 22 competition that showcased 2v2 matches, a new format that will become a mainstay throughout the next FGS season. The teams were as follows:

Team EA:

• Timo Werner (Chelsea) and SaNkHs (Case Esports)
• Adebayo Akinfenwa (Wycombe Wanderers) and Tom (Excel Esports)
• Diogo Jota (Liverpool) and Tekkz (Fnatic) 
• Layvin Kurzawa (Paris Saint-Germain) and Levi (Team Gullit)

Team Adidas:

• Weston McKennie (Juventus) and RocKy (Team Vitality)
• Pedri González (FC Barcelona) and Gravesen (DUX Gaming)
• Ferran Torres (Manchester City) and Matias (Team Heretics)
• Callum Hudson-Odoi (Chelsea) and Lisa (JLingz Esports) 

The event featured a viewership reward program, which gave individuals the chance to earn skins and FGS tokens, which can be swapped for in-game packs. EA also revealed a new FIFA Ultimate Team content update coming in November in partnership with Adidas.

The FIFA 22 Challenge is a sequel to EA’s most-watched esports broadcast of all time, the FIFA 21 Challenge. Last year’s event drew an average minute audience of 254,057 with a total watch time of more than 1 million hours – more than doubling the previous viewership record set in 2018 by the FIFA Global Series FUT Champions Cup: Barcelona.

(All information was provided by Esports News UK and EA)