Esports organization Envy Gaming has announced a partnership with pediatric health system Children’s Health, in a multiyear deal which will see the two parties collaborate on a range of activations, starting with the Season of Giving Stream-A-Thon, which will raise money for the Children’s Health Medical Center Foundation.
“Gaming and the creative use of technology are an important aspect of caring for patients,” said Brent Christopher, President of the Children’s Medical Center Foundation. “They provide a distraction, pain management, and opportunities for self-expression, allowing kids to be kids. Children’s Health is grateful to Envy Gaming as its support through the Stream-A-Thon will enhance the technology and gaming options offered to our patients, which not only entertains them but promotes coping and healing during their hospital stays.”
The Stream-A-Thon will be just one of several events that both parties will work on. The event took place on December 3rd and featured several members of the organization, including music artist Athena and OpTic Gaming streamer BobbyPoff.
The deal marks Children’s Health’s first foray into the esports industry. It becomes the 11th partner on Envy Gaming’s roster, joining the likes of SCUF Gaming, Jack in the Box, and gaming retailer GameStop.
(All information was provided by Esports Insider)
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