Esports has emerged as one of the fastest-growing industries in the world. According to SafeBettingSites.com, the global esports market’s largest revenue stream (sponsorships and advertising) will exceed $1 billion by 2025.
Based on data from Statista, companies invested $479.6 million into esports advertising and sponsorships in 2019. That number has grown to $791.9 million this year, making up 55% of the global esports market. Based on this info, we can say that the esports advertising and sponsorship segment grew by 65% over the last three years.
In 2023, ad and sponsorship revenues will reach almost $895 million. By 2025, that number will grow to $1.05 billion.
Unsurprisingly, this revenue jump can be attributed to an increase in esports viewership. As of 2022, global esports viewership reached almost 530 million people. According to Statista, the number of esports viewers is expected to grow by 50 million people a year between now and 2025, topping at 665 million people in three years.
(All information was provided by Travel Daily)