EloElo recently announced the organization secured $2.1 million in a pre-series A funding round. This money will be used to help expand the company’s creative partnerships and to launch new live gaming projects.
This round of financing was co-led by Waterbridge Venture and the Lumikai Fund. Better Capital and Exceed Entertainment also participated.
“Live video is increasingly resonating with fans as it helps them build ‘authentic’ relationships with creators,” said Saurabh Pandey, the chief executive officer of EloElo. “Today our users spend anywhere between 30-35 minutes daily enjoying live games, live streams on our app. In the next one year, we will be launching multiple creator-led live games and event formats that unlock monetization for creators and interactive entertainment for users.”
EloElo is a live social gaming platform based in India. The organization was originally founded in August of 2020.