On September 23rd, Color Star Technology Co., Ltd. announced the organization’s subsidiary, Color China, signed an agreement to acquire Wuhan Chujing Esports Culture Communication Co., Ltd. This deal will see the parties launch a global esports pan-entertainment market the will be featured as an essential part of Color Star’s business.
“Our strategy to develop a global esports pan-entertainment cultural sector is not limited to the development and distribution of esports products,” said Basil Wilson, the CEO of Color Star. “The series of related business synergies that can be derived from combining entertainment and esports will create many more profit possibilities. The combination of online and offline models will allow Color Star to fully explore new business opportunities. In this regard, our merger and acquisition of Chujing Esports is highly compatible and desirable. Together, the two companies will jointly promote the global esports pan-entertainment sector.”
Color Star and Chujing Esports will be given complete access to one another’s online and offline platforms. The parties will also work together to form new innovative global marketing and business strategies.
Color Star Technology Co., Ltd is a business that was founded in 2005 and is currently headquartered in China. The organization is best-known for developing computer software technology.