The Latin American subsidiary of ViacomCBS, announced a partnership with Brawl Stars Master League creator Knvoy, which will see the Master League broadcast on the television streaming service Pluto TV.
“ViacomCBS is everywhere, wherever our audiences are, at any time, and in the platform they choose,” Eduardo Lebrija, Executive Vice President and Chief Commercial Officer at ViacomCBS said in a statement. “We are there with our content, creativity, and experiences creating a multiplatform holistic ecosystem. We have the future pulse through our iconic brands, with streaming platforms such as Pluto TV, Paramount+, and our new initiatives related with gaming and esports hand in hand with Knvoy, which positions ourselves as a reference in the region in this entertaining segment.”
Alongside Pluto TV, the Master League will also be shown on MTV in Latin America and Telefe in Argentina. Additionally, Pluto TV’s logo will now appear on a range of content related to the league.
The Master League features some of the most recognizable soccer clubs in Latin America. This partnership between Knvoy and ViacomCBS will enable fans of the clubs to support their teams across a number of platforms.
(All information was provided by Esports Insider)
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