BMW Esports teamed up with creative agency Jung von Matt to release a special holiday edition of its popular manga series, Heroes of Rivalry. This festive issue comes published alongside a new print version as well as a community prize draw for a collector’s edition magazine and original artwork.
BMW launched the digital manga earlier this year, and has published eight issues to date. The series is based off BMW’s competitive racing culture, with the storylines illustrating BMW’s United in Rivalry partnership with Cloud9, T1, and Fnatic among others, as they compete in a series of fantasy adventures.
The special holiday edition continues the story with the players returning home for the festive season before being faced with one of their biggest challenges yet: defeating the abominable hacker in the virtual dimension. To celebrate the holiday edition, the new issue will be published in a digital and print format modeled around the “Isekai” manga genre.
BMW will also give its devoted community the chance to enter a raffle with prizes including artwork by featured manga artist Acky Bright, and collector’s edition copies of the print issue. Said edition will come with a black light lamp that reveals hidden drawings of the manga making process.
(All information was provided by HYPEBEAST)
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