Former Disney chief Bob Iger is joining the board of avatar technology company Genies while also making a personal investment in the emerging metaverse player. The announcement of Iger’s involvement said he will “help Genies navigate its mission to empower humans to create their own avatar ecosystems (avatars, avatar fashion lines, avatar worlds, and avatar experiences) in web3.” The size of Iger’s investment was not disclosed at this time.
“I’ve always been drawn to the intersection between technology and art, and Genies provides unique and compelling opportunities to harness the power of that combination to enable new forms of creativity, expression, and communication,” said Iger. “After spending the last few months getting to know Akash (Genies Co-Founder) and learning more about Genies, I am very excited about his vision and how it will be fulfilled, and I look forward to working with the entire team.”
Genies has become popular with celebrities and has also set partnerships with Universal Music Group and Warner Music Group to be their official avatar and digital goods NFT provider. In addition to those targeted opportunities, Genies has also started to roll out mass consumer avatar tools in beta.
(All information was provided by Deadline)
Check out the industry-leading META Business podcast where we discuss the intersection of business and the metaverse
0 comments on “Bob Iger Investing In Metaverse Firm Genies, Joining Their Board”