On May 9th, Rivalry Corp. launched its live sports and esports betting service in Australia. This means that Australians can now visit the Rivalry website to place bets on major esports events like Dota 2, League of Legends, CS:GO, and more.
“We are very excited to bring Rivalry to customers in Australia,” said Steven Salz, the Co-Founder of Rivalry. “We take a very different approach than traditional betting operators and have been particularly successful among Gen Z and young Millennials across the globe. We are very eager to start building our brand equity in Australia through a series of innovative activations and campaigns as we ramp up services throughout the remainder of 2022. As we do everywhere, servicing and helping to grow the esports and gaming community will be a priority for us.”
Rivalry is the parent organization of Rivalry Limited, a world-renowned gambling operator. The organization is based out of Toronto and operates in hundreds of markets across the globe beyond just Australia like the United States and Canada.
(All information was provided by Globenewswire)