The UK-based European esports body NUEL recently announced that it had agreed to a partnership with the Confetti Institute of Creative Technologies. As a result of this deal, NUEL will be relocating its head office to the Confetti campus located in Nottingham, England. Also, this partnership will see GGTech, a European university tournament organizer, work with the two sides to “promote and further develop esports in the UK.”
“Alongside our longstanding partnership with the British Esports Federation, this exciting initiative with GGTech and NUEL will further support our mission to shape the future of esports education,” said Craig Chettle MBE, the Chief Executive Officer of Confetti Media Group. “We are excited by the opportunities set to be created and are thrilled that NUEL has chosen our campus and Nottingham as its UK base. Our partnership highlights shared ambitions to help advance esports as an inclusive and innovative industry, and I am certain that, together with our new esports production complex Confetti X this is another step towards making Nottingham a hub of the UK’s esports industry.”
This announcement comes ahead of the official opening of Confetti X, a $5.78 million, 14,000-square-foot dedicated esports production space in Nottingham. Thanks to this partnership, Confetti X will serve as the default UK venue for GGTech and NUEL once the facility opens its doors. This will allow college students to understand and work on the production side of esports events.
Founded in 2010, NUEL was created to give all students in the United Kingdom the ability to become a part of the esports space, regardless of their experience or education level. As of this writing, NUEL represents over 110 universities in the UK and Ireland.
(All information was provided by Esports News UK, Game Press, and NUEL)
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