Is India Asia’s Fastest-Growing Market?

Niko Partners recently released its report on the Asia-10 gaming market. This provided an analysis of data from ten major Asian countries: Chinese Taipei, India, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, Thailand, and Vietnam. Out of all these nations, Niko is expecting India to be the fastest-growing video game market.

The report shows that India is the fastest-growing market in the region after the country saw revenues grow by 31.9% from 2021 to 2022. Indonesia (10.5%) is the second fastest-growing country in that part of the world followed by Thailand (9.5%).

The survey also reports that over 50% of all Asia-10 gamers live in India. As a result, it is the largest gaming market amongst all the aforementioned countries in terms of player base too.

In 2022, these ten countries reportedly generated over $35.9 billion. The region is expected to see these revenues increase to $41.4 billion by 2026. Moreover, the number of gamers in the region will reportedly exceed 1 billion people by the end of 2026.

(All information was provided by AFK Gaming)

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