On May 20th, Esports Technologies unveiled a new partnership with British bookmaker Colossus Bets. This deal gives Esports Technologies “a license for the majority of Colossus’s patent portfolio” which will be used for gaming purposes. Esports Technologies also plans on improving Colossus Bet’s cash-out experience for users.
“The exclusive patent license bolsters our offerings with strong IP protection and customization, resulting in a potent package that spans across data, technology, and product, particularly in the context of our North American business-to-business ambitions,” said Bart Barden, Esports Technologies’ COO. “We look forward to our continuing alliance with Colossus to provide our customers with the best possible experiences on our platforms.”
Just days later, the company launched its Esports Games app, a free-to-play trivia and tournament predictor game. The app is available on the Google Play Store in the U.S., Canada, and the United Kingdom.
Users can participate in the trivia section for free and score points to climb up the app’s global leaderboard. The prediction game allows players to guess the outcome of live esports events with winners getting a chance to win prizes equal to those offered in the actual tournament being played.
On June 2nd, Esports Technologies appointed Mark Thorne as the company’s new Chief Marketing Officer. Thorne will bring over 20 years of gaming industry experience to this newly-created role. He previously held leadership positions with Betfair, GVC, Betfirst, Bonnier Gaming, and Twin.com.
“Esports Technologies is one of the most exciting and promising players in the esports wagering space with ambitious plans, a clear roadmap, and the ability to be agile and deliver rapidly,” Thorne said. “The momentum and potential for growth is both undeniable and astounding as is the caliber of the team. Post-IPO, the company has already launched the free-to-play app ESG (Esports Games), entered into impressive strategic partnerships, and expanded the Gogawi territory significantly. I look forward to joining the team and adding value to an already well-oiled machine.”