Bango recently announced it has teamed up with Microsoft to spread Xbox’s cloud gaming service, xCloud, throughout Europe. As a result, Microsoft will use Bango to bundle Xbox Game Pass Ultimate subscriptions and other services together so that gamers can have access to all Microsoft’s platforms for one low price.
“Through our partnership with Microsoft, Bango enables Telcos to offer Microsoft’s world-class gaming options as part of their consumer bundles. To boost consumer take-up of these bundles, offer targeting will be optimized through Bango data insights,” said Bango CEO Paul Larbey.
There are two launches of bundles expected to take place in Europe. They will reportedly be rolled out in the UK and Sweden.
(All information was provided by Globe Newswire)