FuboTV has just taken its integrated predictive, free-to-play games and FanView live stats feature out of beta in anticipation of the South American Qatar World Cup 2022 Qualifying matches. FuboTV subscribers can now seamlessly stream CONMEBOL matches (of which fuboTV has the exclusive rights), using FanView to monitor stats and scores while playing free predictive games all on the same screen without having to open another app. Both free games and FanView can be toggled on or off, letting consumers choose their optimal live experience.
“FuboTV’s vision to define a new category of interactive sports and entertainment television takes a major step forward with our launch of free games and FanView,” says David Gandler, co-founder and CEO, fuboTV. “We believe this will mark the first time any company has integrated live streaming television, free games, and live stats within the same platform, on the big screen. With free games and our upcoming Fubo Sportsbook real-money wagering app, we intend to deliver a truly interactive streaming experience, one that we expect will improve engagement and retention to fuboTV while also driving advertising revenue.”
Fubo tested both features out with great success. Subscribers watched for approximately 37% more minutes during the CONMEBOL match window when compared to last June. The company also added two new features for its launch. Users are now able to see where they place on a leaderboard for each game and can subscribe to notifications for the latest updates. Players who engage with CONMEBOL matches will earn points for every question answered correctly on every match day. Players will compete to earn the most points and win the $1,000 prize.
Free-to-play games will mark the beginning of fuboTV’s innovative gaming roadmap as the company aims to turn passive viewers into active participants and define a new category of interactive sports and entertainment television. In addition to free-to-play games, fuboTV’s subsidiary Fubo Gaming expects to launch Fubo Sportsbook, a comprehensive sports entertainment experience through sports betting, in the fourth quarter of 2021, subject to obtaining required regulatory approvals.
(All information was provided by Sports Video Group)