Edward Gaming, which is a Shanghai-based esports team, recently defeated Damwon Gaming to win the League of Legends World Championship. According to the South China Morning Post, this surprise victory has given “the country’s video game industry, which has suffered a months-long government crackdown, a shot in the arm.”
“The positive reaction is a far cry from the tirades that state media outlets have launched in the past against video gaming and its perceived harm,” writes Josh Ye of the South China Morning Post. “This is ‘really good news’ for the gaming industry, said Cui Chenyu, a senior research analyst for games at London-based consultancy Omdia.”
“This is the third time Chinese people have celebrated an esports event at this scale after [the country] made its debut in the [Fifa] World Cup and the China-Japan Go rivalry in the 80s. It goes to show that this is more than a passing fad,” said Sean Hung, the CEO of Chiron Partners. “National pride is at stake in global events like this. It exposes esports to a much broader audience, and will have a long term impact on the perception and following of esports within the region.”
Bilibili had the viewership statistics for the Chinese market when it came to the 2021 LWC Finals. According to Bilibili, roughly 500 million people were watching the event at the same time in China. This cumulative number represented a 20% increase in the amount of live-stream viewers year-over-year.
(All information was provided by Pandaily and South China Morning Post)

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