On December 8th, Immortals unveiled a partnership with Fetch.ai. As a result, the two companies will launch a yearlong gaming influencer campaign known as Team Fetch.ai. This aims to educate the gaming and esports communities about cryptocurrencies.
“There are well over 1 billion gamers worldwide and Fetch.ai is keen to collaborate with fans of gaming and esports. Cryptocurrency and esports demographics overlap and with an eye on the metaverse for gaming, we are excited to bring Fetch.ai to esports fans and look forward to our collaboration with the Immortals team,” said Humayun Sheikh, Ftech.ai’s Founder.
This deal will also see Team Fecth.ai members serve as brand ambassadors with integrations designed to drive engagement. This will include team members hosting streams with prize giveaways, Fetch.ai branding appearing on original jerseys, and educational opportunities from Fetch.ai and Immortals that provide information to those new to the cryptocurrency space.
(All information was provided by WFMZ-TV)
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