Heinz has joined forces with Activision’s Call of Duty. As a result of this partnership, Heinz will create hidden spots on the Caldera map in Call of Duty Warzone Pacific where gamers can “enjoy a snack break while playing,” according to Marketing Dive.
“Eighty percent of gamers eat and drink while playing, but it’s much harder to do this in multiplayer games like Call of Duty, where an ill-timed break can cost you the match,” said, Ashleigh Gibson, the brand director at Heinz, in an emailed statement.
Streams revealing these Heinz Hidden spots were held from December 17th to December 19th. These videos can be viewed on Twitch and YouTube. The hidden spots act as areas where people are impervious to dying in-game.
(All information was provided by European Gaming and Marketing Dive)
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