New iPhone Built To Accommodate Gaming And Streaming
The newest generation Apple phone, the iPhone 14, is scheduled to come out next month. And, according to Marketing Dive,Continue Reading
Tag: Marketing Dive
Denny’s Enters Gaming Space With Inclusion-Focused Twitch Series
Denny’s is coming to Twitch. Complexity Gaming recently announced a partnership with Denny’s that saw the two sides launch aContinue Reading
Companies Increasing Brand Awareness Through Sponsored Esports Streams
Live-streaming platforms like Twitch have become breeding grounds for advertisers and sponsors looking to increase brand awareness. But what brandsContinue Reading
Famous Candy Brand Enters The Gaming Space With New Partnership
Mike and Ikes are making their way into the gaming space. On July 12th, the fruit-flavored candy brand announced thatContinue Reading
Marriott Bonvoy Sponsoring Gaming Variety Show
Marriot Bonvoy is backing a new digital content series that focuses on the diverse gaming culture of Asia, with aContinue Reading
Honda Launches The Hondaverse
The metaverse is a booming concept, so it should come as no surprise when any major company plans to takeContinue Reading
Axe Body Spray Launches Fortnite Activation
Axe body spray is entering the world of video games. The male grooming brand recently unveiled a partnership with theContinue Reading
L’Oréal’s Garnier Expand Partnership With Team Vitality
L’Oréal’s Garnier Fructis is expanding on its current partnership with Team Vitality to engage with younger consumers, particularly Gen Z.Continue Reading
Progressive Insurance Partners With Immortals Esports Team
Progressive Insurance has partnered with Immortals in a deal which will see the auto insurer host Twitch streams on theContinue Reading
Heinz Teams Up With Activision For Call Of Duty Activation
Heinz has joined forces with Activision’s Call of Duty. As a result of this partnership, Heinz will create hidden spotsContinue Reading
Dentsu Group Launches Dentsu Gaming
On September 30th, Dentsu Group launched Dentsu Gaming. This integrated gaming solution was created to support production, management, and creativeContinue Reading
McDonald’s And FaZe Clan Partner To Host Virtual “Friendsgaming” Event
McDonald’s and FaZe Clan are putting a new spin on Friendsgiving, with their “Friendsgaming” concept. The “Friendsgaming” live streaming eventContinue Reading
Lamborghini Features New Car In Esports Competition
Lamborghini began hosting an Asphalt 9: Legends esports tournament to help the company build its global gaming brand. The eventContinue Reading
Havaianas Enters Gaming World Through Fortnite
Havaianas, a famous Brazilian footwear company, recently entered the world of video games after launching a flip-flop-shaped island in Fortnite.Continue Reading
Big Brands Partnering With NBA For Esports Promotions
The NBA has partnered with several big-name brands to create promotions and engagement in the gaming community. Burger King andContinue Reading