The gaming data company GRID Esports recently announced it had signed a partnership agreement with ParlayBay, a world-class provider of sports betting and iGaming experiences. Thanks to this deal, ParlayBay will be able to build betting games for the esports sector thanks to GRID’s premium supply of video game data.
Moving forward, esports will be available across ParlayBay’s gaming portfolio. Experiences like STREAK, BOSS, GEKKO, CUT, GREYHOUND, and RUSH will all be playable on ParlayBay this coming Fall. This content aims to transform the fast-growing betting market.
“We are proud to partner with GRID who provide a full package of real-time data, which enables unlimited game creation opportunities for esports betting games. We’ll be utilizing lightning-fast markets and micro-betting which delivers on our vision for the future of iGaming, sports betting, and entertainment,” said Patrick Nordwall, the CEO of ParlayBay. “The collaboration will serve to further our ambitions to disrupt the market with an innovative, fun, and engaging sports betting games proposition. We’re hugely excited to be introducing our content this summer, offering players a remarkable gaming experience.”
GRID esports is a Berlin, Germany-based gaming data organization that was founded in 2018. The company currently provides information for a slew of popular titles including PUBG, VALORANT, and so on.
(All information was provided by European Gaming Industry News, GRID Esports, and LinkedIn [1,2])
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