Philippine gaming powerhouses TNC Pro ML and PinoyGamer have teamed up with Kroma Pub Co., the publishing subsidiary of Kroma Entertainment. This pop culture and lifestyle crossover is aimed at opening up exciting new possibilities in esports for the Filipino youth.
“TNC believes that gaming is a lifestyle,” said Jim Paulo Sy, Vice President of Operations for TNC Group. “We want to provide more opportunities to aspiring young talents and create quality content that will showcase the fun, reality, and depth of gaming and esports. On top of making gaming and TNC more relevant in the non-gaming market, Kroma Pub Co. will help us find the right partners so we can keep doing what we love and share the positive impact of gaming.”
TNC Pro ML is one of the top Mobile Legends teams in the Philippines, having finished in the top three of the most recent Season 9.
Meanwhile, PinoyGamer is a gaming news platform and community in the Philippines, which provides interviews, video game gameplay, and live streams.
Finally, Kroma Pub Co. creates content in the form of articles, videos, social media content, monthly covers, editorials, and coverage of intimate events for sponsored content.
The higher-ups from these three organizations believe that this collaboration will do more for esports in the country than anyone could have possibly imagined before:
“This collaboration with TNC Pro ML and PinoyGamer opens up new possibilities and forms of content expansion for Kroma Pub Co.,” said Sarah Santiago, Head of Kroma Pub Co. “As gaming and esports become part of the Filipino youth’s lifestyle, we are now set to combine their different passion points into one powerhouse segment: gaming and esports. We’re excited to see how we can bring tribes of fans, hobbyists, and gamers—along with their passions—together.”
(All information was provided by BusinessMirror)