Trinity Gaming has teamed up with sports communication agency Artsmith to create awareness among gamers on how they can make a career out of esports. The organizations reportedly hope to create a gaming ecosystem that can help players individually brand themselves.
“Gaming is all about passion and there are some brilliant minds with amazing ability to create content and these creators did not have the right backing and a strong voice to understand how to create values or a career out of it. We saw an opportunity to create a unique support system where not only the talents are groomed but also amalgamate with brands,” said Abhishek Aggarwal, the CEO of Trinity Gaming. “According to the recently released EY FICCI 2021 report, online gamers grew 20% from 300 million in 2019 to 360 million in 2020. The numbers themselves validate how big is the community is. The potential is unlimited but creating a strong awareness program is equally necessary to optimize the opportunities and I personally believe Artsmith has all the necessary experience to roll out this narrative among the gaming community.”
Trinity Gaming is an Indian gaming talent management company that was founded in 2019. They currently manage over 250 top content creators in India.
Artsmith.in is “India’s only specialized Sports Communication & PR Agency.” The organization works with six different sports leagues at this time while also expanding its brand to other global bodies and agencies.
(All information was provided by Gutshot Magazine)