Queens Gaming Collective, a woman-led gaming lifestyle organization, recently announced it signed a partnership with LiveXLive Media. LiveXLive and Queens Gaming Collective will create original content that will go into and across the media firm’s global distribution platforms. This is the company’s first deal in the esports and gaming sector.
“When we established this partnership, we knew we were working with the right team from the start,” said Alisa Jacobs the CEO of Queens Gaming Collective. “LiveXLive has proven its commitment to expanding our brand with us in a way that provides organic integration, brand relationship development, and creative distribution of content across multiple platforms. We look forward to commencing production on our new content/shows and know that this opportunity will give greater voice and visibility to more female gamers.”
The partnership will focus on long and short-form original shows and events covering music, pop culture, sports, food, and gaming. According to a press release, the deal looks to “pave a path of growth and expansion in the underserved community of female gamers.”
(All information was provided by Esports Insider)