Statistics were released for the inaugural season of the Historically Black Colleges and Universities esports league. According to Cxmmunity, over 14 million people watched an HBCU live stream at some point during the league’s season.
The HBCU esports league recorded 15,000 viewers per stream. The organization also said streams averaged 32,000 viewers at their peaks.
The HBCU esports league is expected to return for its second season this summer. According to Cxmmunity, the organization will help build two esports labs with HBCU’s that participated.
Twitch and Verizon recently announced the companies were teaming up to create the first esports league for Historically Black Colleges and Universities (HBCUs). This news came after Twitch partnered with Cxmmunity Gaming last year, a nonprofit organization created to promote and foster the participation of people of color in esports and the gaming industry.
The Profit‘s Take:
The data here doesn’t add up. 14M viewers over the season, but 15k average per stream. There are many in the esports space that play games like this with viewership data and it hurts the entire industry. Everyone is forced to exaggerate their own numbers as a consequence and that makes it tougher for brands and sponsors to know what’s real and what’s not. This is why the industry NEEDS companies like YouGov (yougov.com/gaming-esports) to make sense of it all.