On June 9th, Asian esports organization RSG announced it had renewed its partnership with Lenovo. As part of the agreement, Lenovo will continue supporting RSG teams and content creators.
“We are happy to renew our partnership with RSG once again. It has been a pleasure to be a part of the home-grown esports organization’s journey as it deepens its foothold in Singapore and expands into the region,” said Ronnie Lee, the General Manager of Lenovo Singapore. “Lenovo is excited to also see that our local esports talents have gained recognition and deliver outstanding performance over the years.”
To celebrate the partnership renewal, the companies will be launching an esports awareness campaign. Newly appointed brand ambassador DJ Haru will be the spokesperson for the initiative.
RSG and Lenovo first agreed to a partnership back in 2019. The agreement has been renewed every year since then. As a result, Lenovo’s logo has been prominently displayed on RSG team jerseys for several years.
(All information was provided by Esports Insider)