On July 22nd, the Stevenage FC soccer team announced it signed a two-year sponsorship deal with Amazon Prime Gaming. As a result of this deal, Amazon Prime Gaming’s logo will now be prominently displayed on Stevenage FC jerseys.
Stevenage FC debuted the organization’s newly-branded soccer jerseys in a pre-season match against Crystal Palace on July 23rd. This jersey sponsorship deal I expected to run through the 2022-23 soccer season.
“We are excited to partner with a club like Stevenage, that much like Prime Gaming, is ambitious, innovative, and places an emphasis on being customer-obsessed,” said Larry Plotnick, the GM of Prime Gaming. “Stevenage has a great reputation for building a passionate and loyal community which aligns very much with our ambitions. As customer-focused organizations both serving passionate communities, we think this is a great fit. We have a lot of exciting plans in the coming months.”
The Stevenage Football Club is a professional soccer team based in Hertfordshire, England. The organization was founded in 1976 and currently competes in League Two, which is the fourth tier of the English Football League system.