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Redd+E Agrees To Partnership With Alliance

The gaming division of Reddentes Sports, Redd+E, recently agreed to a partnership with the Swedish esports organization Alliance. As a result, Redd+E has been granted exclusive rights to promote Alliance’s content in southeast Asia.

“Alliance is one of the biggest esports organizations in Europe while we have established a strong presence in Asia,” said Mark Chew, the Managing Director of Redd+E. “This partnership will bring mutual benefits and we can take best practices from both companies and help each other develop an even stronger network in both regions.”

According to a press release, this deal aims to create a stronger footprint in the Asian esports market. This includes content activations in countries like Singapore, Vietnam, Malaysia, and Indonesia.

Alliance is a gaming company that was founded in 2013. The organization has rosters competing in games like Dota 2, Super Smash Bros., and Fortnite.

(All information was provided by Esports Insider and Wikipedia)

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