The Asian Electronic Sports Federation (AESF) recently agreed to a partnership with the Chinese mobile company Migu. This deal will see the businesses work together on several initiatives.
The organizations will also launch the Innovation of Digital and Esports Asia (IDEA) program. This project aims to support existing competitions while establishing a platform that will allow the AESF to take on more business operations.
“The definition of electronic sports has long been an inclusive term,” said Kenneth Fok, the President of the AESF. “With further advancements in technology, our partnership with China Mobile Migu will ensure that this collaboration, with the use of Migu’s array of innovative technologies and platforms, will progress and transform electronic sports beyond competitive video gaming.”
(All information was provided by Inside the Games)