The Middle Eastern esports and gaming solutions provider Esports Middle East LLC (ESME) announced a 300% rise in revenue during the 2021 fiscal year. The company also revealed that it had won the 2021 Excellent Service Provider Award from Tencent. ESME stated its revenue increase was driven by the company’s brand campaigns, securing over 16 strategic agreements last year with the likes of Riot Games, Tencent, Moonton, and more. According to the provider, these partnerships ranged from full league operations to awareness campaigns for a variety of games and technology products within the sector.
“The Middle East games sector has evolved fast in recent years, becoming more than 16% of gaming’s global population,” said Saeed Sharaf, the Founder of Esports Middle East LLC. “We owe this to several international firms investing in the region, and Esports Middle East LLC is delighted to work with them, bringing their product to Arab players and nurturing local talents as a catalyst for further growth.”
ESME is expected to conclude its fiscal year with a projected 67% growth rate on year-over-year content views. The provider has equated this increase to the firm’s growing list of contracted content creators.
Last year, the company claimed to make over 1400 videos and branded content with its roster of over 170 content creators. Reportedly, these activations have garnered a total of 280 million views and 42 million social media interactions.
(All information was provided by Esports Insider)