Animoca Brands Partners With Brinc, Announce Guild Accelerator Program

Hong Kong-based game software and venture capital company Animoca Brands has announced a partnership with venture capital and accelerator firm Brinc to launch the Guild Accelerator Program. This initiative, which is focused on promoting the growth of play-to-earn guild ecosystems, will offer up to $30 million in investment capital over two years, $500,000 of which will be funded per accepted guild.

Guilds in the play-to-earn blockchain gaming model are organized groups of players that control and distribute resources such as NFTs and tokens to members who might otherwise not be able to afford them. “Scholarships” are often utilized to enable players to better acquire resources in games. These recipients are referred to as “scholars.”

“As the world enters a new era of work and play, the play-to-earn guilds space has enormous potential for growth,” said Yat Siu, Co-Founder and Executive Chairman of Animoca Brands. “The management of digital assets in games and in the open metaverse represents a significant source of income for hundreds of millions of people. The future of work in the metaverse is being written today, and we are proud to foster the guilds that are driving the evolution of these new opportunities.”

According to a press release, the Guild Accelerator Program will prioritize admission to guilds with a commitment to sustainability — an important topic for the gaming audience, especially when it comes to blockchain technology. Aspects of sustainability include projects that support and give back to player/scholar communities, emphasize the use of energy-efficient blockchain protocols and guilds with lower overall physical footprints.

On top of funding, the incubation program promises to offer various forms of assistance for guilds, such as performance and growth support, management and operational system advice, expansion of user base and assets, fundraising beyond the startup phase, as well as mentorship.

(All information was provided by Esports Insider)

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