Nike Signs First Deal With Esports Athlete
On October 26th, global sportswear brand Nike announced that it had agreed to a partnership with the former professional LeagueContinue Reading
Home of "The official podcast of esports" and everything you need to know about the business of video games
On October 26th, global sportswear brand Nike announced that it had agreed to a partnership with the former professional LeagueContinue Reading
Riot Games’ League of Legends Esports recently announced it had agreed to a new multi-year global partnership with Tiffany andContinue Reading
League of Legends star Martin “Rekkles” Larsson recently joined forces with Nike for an interesting exercise-focused collab. This agreement willContinue Reading
The management mobile game League of Legends Esports Manager recently began open beta testing in mainland China this month. ThisContinue Reading
Leading Oceanic esports provider LetsPlay.Live (LPL) has partnered with education provider NZMA to bring to life New Zealand’s first NZQA-approvedContinue Reading
LGD Gaming’s Chen “Jay” Bo has been banned from participating in all Tencent League of Legends Pro League (LPL) competitions.Continue Reading
UK League of Legends color caster Dan “Aux” Harrison has joined the Chinese LPL English language broadcast team for 2022,Continue Reading
Former League of Legends pros, Jian “Uzi” Zi-Hao and Yu “Misaya” Jing-Xi will star in a League of Legends: Wild Rift reality show. TheContinue Reading
The Chinese League of Legends Pro League (LPL) recently worked with Tiffany and Co. to create a trophy to celebrateContinue Reading
On August 12th, Polygon Studios unveiled an official licensed cricket NFT platform called Rario. This program, which will allow fansContinue Reading
Victus, a brand developed by HP, recently announced it signed a sponsorship deal with Suning for the League of LegendsContinue Reading
On June 6th, TOP esports signed a sponsorship deal with energy drink brand Monster Energy. The financial details of theContinue Reading











