Big Changes Coming To Twitch
Twitch recently announced that it will prohibit content creators from showing cryptocurrency-based gambling on the platform. This reportedly includes popularContinue Reading
Tag: advertising technology platforms
Why Are Esports Being Targeted By Cyber Threats?
The esports industry is booming and growing in popularity every week. Discover why esports are now being targeted by cyberContinue Reading
Gaming Audio Advertisement Platform Raises $9M
The in-game audio ad platform Odeeo recently announced that it had closed a $9 million seed funding round. Beyond thisContinue Reading
Tappx Acquires From The Bench
Ad tech company Tappx announced on May 17th its acquisition of mobile game developer From The Bench. The deal alignsContinue Reading
Verve Group Looking For New Ways To Advertise Effectively To Gamers
The Verve Group is experimenting with new methods to ensure that advertisements are reaching their target audiences. The company, withContinue Reading
Boost Mobile Will Let Customers Pay Bills By Gaming And Watching Ads
Boost Mobile has introduced a new way for customers to reduce their phone bills. Now, Boost Mobile users will beContinue Reading
Mobile Gaming Ad Revenues In The U.S. To Reach $6B This Year
According to a recent article from eMarketer‘s Sara Lebow, mobile gaming ad revenues in the United States are excepted toContinue Reading
Super League Gaming Introduces DreamWorks Animation’s The Bad Guys To The Gaming Metaverse
Super League Gaming, a leading network of metaverse games, monetization tools, and content channels, recently announced the introduction of fiveContinue Reading
PlayStation Is Also Exploring Putting Ads In Video Games
It sounds like Microsoft is not alone in its controversial advertising plan. Sony is now reportedly interested in integrating advertisementsContinue Reading
AudioMob Partners With Take-Two Studio Socialpoint
On April 18th, Take-Two announced its mobile gaming subsidiary, Socialpoint, had agreed to a partnership with AudioMob. This deal willContinue Reading
Is Microsoft Going To Be Putting Ads In Free-To-Play Games?
There may soon be ads in free-to-play Microsoft games. According to sources that spoke with Insider, Microsoft is reportedly developingContinue Reading
Weekly News Show #221: Niantic Tamagotchi, Blizzard NFT, Fortnite Coachella, Xbox In-Game Ads, Apple Mobile Gaming, Tencent Shutdowns, Amazon Kids+ Games, Cyberpunk 2077 Expansion, Gamer Shower
In the latest weekly news and podcast after-show (sponsored by YouGov), we discuss Niantic’s new augmented reality virtual pet game, MicrosoftContinue Reading
Vindex Partners With The Interactive Advertising Bureau
Vindex, a global gaming technology company, recently announced a partnership with the Interactive Advertising Bureau (IAB), the digital media andContinue Reading
Gadsme Ad Platform Raises $8M In Funding
The advertising technology platform Gadsme recently announced that it had raised $8 million in a seed funding round. This moneyContinue Reading
Esports Advertising Platform Launched By FACEIT
FACEIT recently announced the launch of a brand new advertising platform aimed at esports brands called FACEIT Ads. Beyond providingContinue Reading
Findings From Facebook’s Games Marketing Insights Report For 2022
Facebook recently debuted its Games Marketing Insights report for 2022. This delivers new research on player trends and motivations inContinue Reading
Report: Number Of Esports Viewers Will Grow To Over 29M This Year
According to a recent article by The United Business Journal, the number of esports viewers is expected to grow toContinue Reading
Nazara Purchases 55% Stake In Datawrkz For About $16.5M
On January 18th, Nazara Technologies Ltd announced it will acquire a 55% stake in the advertising company Datawrkz. This dealContinue Reading
Partnership Extended Between Gfinity And Venatus
On December 23rd, Gfinity PLC announced that it had renewed its partnership with the advertising technology platform Venatus. This marksContinue Reading
Episode #172 (Video): Evolved Play, Education x Gaming, Fun vs Learning, Game Development Insights
In this episode with special guest Kevin Caldwell (Founder & CEO of Evolved Play), we discuss the intersection of gamingContinue Reading
Episode #172: Evolved Play, Education x Gaming, Fun vs Learning, Game Development Insights
In this episode with special guest Kevin Caldwell (Founder & CEO of Evolved Play), we discuss the intersection of gamingContinue Reading