BOE Classics: How Brands Connect With Gamers
In this episode of BOE Classics (published 11/20/2020), we revisit Episode 106 with special guest Matt Hillman (Co-Founder of CutContinue Reading
Tag: traditional sports
Nike Signs First Deal With Esports Athlete
On October 26th, global sportswear brand Nike announced that it had agreed to a partnership with the former professional LeagueContinue Reading
The NBA 2K League Is Taking A Stand Against Players Gambling
On October 27th, the NBA 2K League announced that it had suspended six players and one coach following their allegedContinue Reading
Rest In Peace Miniclip.com
One of the world’s most famous browser-based gaming websites has officially closed its doors. On October 25th, Miniclip.com announced inContinue Reading
The Five Best Strikers In The EPL In 2022
The 2022/2023 EPL season is truly underway! Find out who the best strikers in the league are and see whereContinue Reading
Podcast #294 (Video): Martin Kim, Gen.G, Esports Revenue, Sales Lessons, Creative Partnerships, Major League Baseball, Traditional Sports
In this episode, with special guest Martin Kim (Chief Revenue Officer of Gen.G Esports), we discuss Gen.G’s approach to creatingContinue Reading
Podcast #294: Martin Kim, Gen.G, Esports Revenue, Sales Lessons, Creative Partnerships, Major League Baseball, Traditional Sports
In this episode, with special guest Martin Kim (Chief Revenue Officer of Gen.G Esports), we discuss Gen.G’s approach to creatingContinue Reading
Dude Perfect, Barstool Sports, And 100 Thieves Are Coming To The World Of Golf Video Games
2K Sports just announced it was launching very interesting activations with some notable content production organizations. 2K recently unveiled plansContinue Reading
This NFL Team Just Created A New Gaming Community
As part of a collaboration with Rival Games, the Cleveland Browns recently announced that it had launched an interactive gamingContinue Reading
Ted Lasso Is Coming To One Of The Biggest Video Game Franchises In The World
After dominating the world of TV, Ted Lasso is now looking to become the face of video games. This comesContinue Reading
Tyson Brand Launching Video Game Activation
On October 13th, the Tyson Foods brand announced it had agreed to a partnership with GameSquare Esports’ Gaming Community NetworkContinue Reading
A Cannes Film Festival For Video Games Is Coming
We will soon see the debut of the Cannes Gaming Festival, a video game version of the world-famous Cannes FilmContinue Reading
Can Esports Be Considered A Form Of Martial Arts?
It was recently announced that esports had been added to the proposed list of official medal sports that will beContinue Reading
Commonwealth Games Reversing Esports Decision
After a successful debut at the 2022 Commonwealth Games, organizers are backtracking their decision to make esports a medal event.Continue Reading
What’s Next For FIFA Now That The Last EA Sports-Sponsored Game Has Come Out?
FIFA 23 has already found a lot of success since the game was launched on September 27th. In fact, ElectronicContinue Reading
Office Hours: FIFA’s Roblox Promotion
In this episode (293) of Office Hours, with our host William “The Professor” Collis, we discuss FIFA partnering with Roblox toContinue Reading
Weekly News Show #292: Overwatch 2, FIFA Free, G4 Fail, New Valve IP
In the latest weekly news and podcast after-show (sponsored by YouGov), we discuss the ups and downs of Overwatch 2, FIFAContinue Reading
Another Pro Athlete Joins Complexity Stars
On October 14th, Complexity Gaming’s celebrity-focused esports team, Complexity Stars, announced that it had signed Dallas Cowboys Cornerback Trevon DiggsContinue Reading
The Best Sports-Themed Online Slots
Sport-themed slot machines are a game based on different competitive matches, contests, and league titles. These are typically five-reel devicesContinue Reading
Tattoo Artist Wins Lawsuit Against The WWE And Take-Two
An artist that designed tattoos for wrestling legend Randy Orton has won a lawsuit against Take-Two Interactive after it wasContinue Reading
Australia Joins The NBA 2K League
On October 6th, the NBA 2K League announced a partnership with Australia’s National Basketball League (NBL). This $25 million dealContinue Reading
A Member Of The Kansas City Chiefs Just Joined The KC Pioneers
The Kansas City Pioneers esports team recently added a new member to its roster of ambassadors: NFL offensive lineman TreyContinue Reading
Visa Wants To Improve Financial Literacy With This Video Game
On September 26th, Visa released a new version of its soccer-themed video game Financial Soccer to coincide with the upcomingContinue Reading
PUMA Partners With Soccer Team For Esports Clothing Line
On September 29th, the world-famous sportswear brand PUMA announced hit had joined forces with the Manchester City soccer team toContinue Reading
EA Is Changing The Landscape Of Competitive FIFA
On September 26th, Electronic Arts announced it had developed a reimagined competitive gaming program for FIFA 23. This includes weeklyContinue Reading
New Partnership Paves Way For PUMA To Join The Indian Esports Space
On October 7th, PUMA announced it had agreed to a partnership with Revenant Esports. As a result of this deal,Continue Reading
AC Milan Launching NFT Collection
The world-famous Italian soccer team AC Milan recently announced it was joining forces with MonkeyLeague to launch a new collectionContinue Reading
Immortals Launching Esports Fan Token
On September 20th, Immortals announced it was partnering with Socios.com to create an Immortals Fan Token. This is expected toContinue Reading