Companies Increasing Brand Awareness Through Sponsored Esports Streams
Live-streaming platforms like Twitch have become breeding grounds for advertisers and sponsors looking to increase brand awareness. But what brandsContinue Reading
Tag: Apparel
Fnatic And ASOS Launch New Line Of Products
Fnatic has teamed up with the British online fashion retailer ASOS to launch a line of gaming apparel. This includesContinue Reading
Razer And BAPE Release New Line Of Products
Razer is joining forces with BAPE to release a new line of products. Released on July 22nd, Razer and BAPEContinue Reading
BLAST Unveils Latest Clothing Collaboration
Here’s the clothing collab you’ve all been waiting for. BLAST and Nike have teamed up for a branded apparel collectionContinue Reading
Team Liquid Forms Partnership With Fortnite
Team Liquid has announced an exciting partnership with the battle royale game Fortnite, which will see both companies collaborate toContinue Reading
Disney Partners With FaZe Clan For Clothing Collaboration
Two powerhouses are coming together for an epic collaboration. FaZe Clan just announced an apparel collection with Disney, which willContinue Reading
SquadLocker Partners With STEM Fuse To Deliver Esports Jerseys To Students
Apparel and gear software company SquadLocker is partnering with STEM Fuse, a digital K-12 curriculum provider, to deliver esports curriculumContinue Reading
Rooter Named Orangutan Gaming’s Official Streaming Partner
On April 18th, Orangutan Gaming announced it had agreed to a partnership with the platform Rooter that will see theContinue Reading
Ninjas In Pyjamas Finally Releases A Line Of Pajamas
Ninjas in Pyjamas has decided to start making pajamas! After almost 22 years of operations, the world-famous Swedish esports organizationContinue Reading
Weekly News #212: PC Superiority, Netflix Of Games, PlayStation Subscription, Esports Bars, Gaming Desks, Romain Grosjean Motorsport Games, Amazon Gaming Changes, EA Sports FC, NIP Pajamas
In the latest weekly news and podcast after-show (sponsored by YouGov), we discuss an HP report confirming that PCs will always beContinue Reading
Generations Esports And BSN SPORTS Agree To Partnership
On March 21st, BSN SPORTS announced it had agreed to a partnership with Generation Esports in a deal that willContinue Reading
Complexity Gaming Expands Miller Lite Partnership
Complexity Gaming recently announced it had expanded its partnership with the alcohol beverage brand Miller Lite. This expansion will seeContinue Reading
Gamers Are Buying Virtual Fashion From Luxury Labels For Online Clout
There’s seemingly no limit to how one can spend money in the metaverse: stocks, crypto, real estate, etc. Now, weContinue Reading
Cooler Master Debuts Sneaker-Shaped PC Case
Sneaker-heads rejoice! The Taiwanese hardware manufacturer Cooler Master recently announced it would be launching the Sneaker X gaming PC caseContinue Reading
Microsoft’s Xbox Gear Shop Adds Tons Of Valentine’s Day Gaming Merch
With Valentine’s Day taking place earlier this month, Microsoft got into the spirit and added a massive number of romance-themedContinue Reading
KFC Secures Naming Rights Deal With Talon Esports
Talon Esports recently announced it had extended its partnership with the fast-food restaurant chain Kentucky Fried Chicken. This deal willContinue Reading
United States Esports Academy Signs Deal With Challenger Sports
The United States Esports Academy (USEA) has agreed to a strategic partnership with Challenger Sports, in a deal that willContinue Reading
The Souled Store Launches New Collection With Revenant Esports
The Souled Store recently announced that it had agreed to a collaboration with Revenant Esports. As a result of thisContinue Reading
Champion And Hasbro Gaming Partner For New Apparel And Footwear Line
Champion Athleticwear is announcing the launch of a limited-edition apparel collection with Hasbro Gaming, with characters and graphics from someContinue Reading
Business of Esports – Weekly News #382
In this week’s esports business news: Metafy acquires GamersRdy, Dream Games raises $155 million, Fetch.ai joins forces with Immortals, WildcardContinue Reading
“VALORANT” And Riot Announce The Champions 2021 Apparel Collection
VALORANT and Riot Games are commemorating the first-ever VALORANT Champions with the release of the VALORANT Champions 2021 Apparel Collection,Continue Reading
G2 Esports And New Era Agree To Partnership
G2 Esports recently unveiled a partnership that will see New Era become the organization’s exclusive headwear partner. Additionally, the twoContinue Reading
FaZe Clan And Takashi Murakami Unveil Holiday-Themed Collaboration
FaZe Clan is once again teaming up with famed contemporary artist Takashi Murakami. The two parties recently unveiled a newContinue Reading
PLACES+FACES Teams Up With Xbox
PLACES+FACES recently announced it has agreed to a partnership with Xbox. As a result, the two companies will work togetherContinue Reading
Second “Naruto: Shippuden” Apparel Line Launched By Team Liquid
On October 29th, Team Liquid launched a second apparel line based on the hit anime TV show Naruto: Shippuden. ThisContinue Reading
Partnership Unveiled Between Misfits Gaming Group And Ellesse
Misfits Gaming Group recently announced a multi-year partnership with the Italian clothing company Ellesse. This deal will see Ellesse becomeContinue Reading
Business of Esports – Weekly News #379
In this week’s esports business news: X7 Esports acquires Absolved, streetwear apparel line launched by Champion and Complexity Gaming, LeagueContinue Reading
Streetwear Apparel Line Launched By Champion And Complexity Gaming
Complexity Gaming recently unveiled a partnership with the sportswear fashion company Champion. This deal saw the two organizations launch aContinue Reading